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Business Quantity Discounts

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Amazon business quantity discounts help you increase sales by offering discounted rates to buyers purchasing bulk quantities (that you predetermine) from you.

Amazon Business customers can request a quantity discount on a specific ASIN by clicking the Buying in bulk link on the product detail page.

They then submit the number of units that they would like to purchase. All Amazon Business sellers offering the ASIN will receive a request with the details of the request.

Sellers can respond to these requests through the Manage Quotes page. Once a discount has been set, it is available to all Amazon Business customers.

Each request includes a "respond by" date, typically 2 days into the future - make sure to get your response in by then.

amazon business quantity discount email header

Here are links to the official Amazon resource pages for business buyer quantity discounts:

The first step is to enroll as an Amazon Business SELLER, which can be done here.

Click the "Enroll" button & create a business profile to become eligible.

How To Set Business Quantity Discounts In Seller Central

Responding to a customer quantity discount request is quick & easy.

I typically receive an email from Amazon Business asking me to set a quantity discount for a specific SKU, and it includes the current price along with the buyer's requested quantity:

amazon business quantity discount request email

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Click the "Set a quantity discount" button (or click here) to visit the Seller Central Manage Quotes page.

From here, follow these simple steps:

  1. Click the "Offer a discount to all customers" link
    manage quotes page in seller central

    * click to expand

  2. Select either Fixed Prices or Percent off business price
    Set a fixed price discount

    * click to expand

    Set a percent off discount

    * click to expand

  3. You can also add discount tiers, meaning you can change the discount based on the quantity your customer is purchasing
    you can also add discount tiers

    * click to expand

Give it a bit of time to propagate & you're done!

Note: It will only offer the discount to business buyers. Normal customers won't know that there's a discount available for buying multiple units.

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